Unlock Untapped Potential_
Our mission is to unlock the 1full potential of 2great products built by 3great teams through relentless focus on 4precision execution.
Focus
We’re partners, not advisors.
Throttle on, ego off
We show up with ideas, curiosity & respect for the experience in the room. We go the distance to find alignment. The best idea wins, no matter where it starts.
Shoulder-to-shoulder execution
We work alongside you — not from across the table. We're always ready to roll up our sleeves to provide our portfolio with bandwidth and data-driven insights.
We win and lose learn together
Through shared accountability, aligned incentives, open dialogue and a relentless focus on driving results.
Approach
We accelerate performance through data, design, and precision — creating systems where exceptional results are the natural outcome of strong execution.
Data
Driven
Data drives every decision. Measure relentlessly, analyze deeply and follow the truth (even when it’s counterintuitive).
Systemic
Improvement
Focus on engineering better conditions that make improved performance the natural result: cleaner inputs, tighter targeting, reduced friction & higher-quality opportunities.
Process
Tuning
Break down each revenue-producing process step-by-step and optimize for the best outcome.
Execution >
Everything
Clear priorities, tight feedback loops, and follow-through that drives measurable results.
Team
Throttle on.
Ego off.
Let's Talk
@2025 Blueline Capital Partners. All Rights Reserved. a FINE site.
Masaki Noguchi
Co-Founder & Partner
Masaki co-leads the investment team at Blueline.
Prior to starting Blueline, Masaki was a Senior Vice President at Turn/River Capital, where he invested in mission critical B2B software companies, including SolarWinds, Tufin and Redwood Software.
Before his investing career, Masaki was an investment banker at William Blair’s technology group, where he advised on software mergers & acquisitions.
